CPHR Alberta 2024 Research Outlook

It is important to us to provide research to our membership that produces data and supports resources and tools that highlight the Human Resources profession as the profession that it is, a strategic thought leader and valuable voice within organizations and industries making significant impacts for all Albertans. Through our strategic priorities, we are also responsible to our membership to be a reliable source of knowledge and data on the state of the profession and the challenges that we will face. We prioritize this so that the membership can be prepared to navigate changes for employees and within organizations and industries. We know that the HR profession drives progress within organizations that reflects the progress we make as a society, so we are committed to providing resources to support our members as they do this crucial work.

Together with our members, we will develop our association’s capacity to be the source of knowledge for the HR profession and to be seen as influential with the broader stakeholder community.

In 2023, we supported CPHR Canada-led research through HR Trends, DEI, and the Creating People Advantage and CIPD reports on the profession. We also connected with community partners to engage with our membership on hiring practices and biases, new recruitment tools and HR benchmarking surveys.

In 2024, CPHR Alberta will produce three (3) research pieces, independent of CPHR Canada, to provide our members Alberta focused and produced research. HR Trends, a Salary Survey and Gender-Based Violence (GBV) in the Workplace will be the focus areas for research. We know that HR Trends and the salary survey are tools used by our membership and post-secondaries and are routinely provided to Ministries and industry organizations to support and inform their mandates. Our research also has the goal of expanding the influence of CPHR Alberta to the stakeholder community, and so we continue to note priorities in the stakeholder community in which the expertise of the profession is crucial.

Our HR Trends and salary survey will cover the basics while also growing to look at emerging trends and issues here in our province. In HR Trends, we will look at matters pressing to Alberta, labour market shortages, gaps in upskilling and reskilling burdening industries like Construction, and the ability to scale up the labour market in fast-growing industries like Technology.

Our salary survey will explore will again be aimed at meeting the everyday data our profession relies on. We will expand our curiosity to look at pay equity and the intersectionality within, reflective of Alberta and our profession’s demographics and the emergence of pay transparency legislation.

Our work in gender-based violence (GBV) in the workplace coincides with the mandate for the Ministry of Arts, Culture and Status of Women to develop a ten (10) year plan to end GBV in Alberta and support survivors. Human resource professionals have long been the profession to bring forward and uphold the rights, protections and supports for employees in organizations. Whether ensuring an end to GBV being experienced in the workplace or ensuring benefits that support employees experiencing it outside the workplace, workplaces have a role to play.  As on many occasions before, the profession will lead the way in tackling this.  Our research will work to identify the gaps in the workplace against the National Plan to End GBV and extend to discussing real solutions for closing those gaps. 

Good research requires thoughtful and engaged participation by the membership. We encourage you to reach out with any questions and look forward to having you participate in the 2024 research.