Building your Credibility as an HR Professional: 4 Steps to Being Heard at the Leadership Table

Author : Heather Kerr

As business practices continue to evolve, so must our role in Human Resources. We cannot just demand a seat at the leadership or decision table because it is the “thing to do.”  We must earn and own our seat, and we do that by being credible business partners.

How can you ensure that your voice as an HR professional is one of a credible contributor to the business? Here are four steps to building credibility and owning your seat as a business partner:

1.       Learn the language of the business.

What is the language of the company you work for? Some employers might use acronyms (even the same acronym to mean different things), jargon, and colloquial terms to describe the business, and if you aren’t speaking that language you are going to be left out of the conversation.  If sales are talking about a “customer of scale”, or if operations are discussing its most recent NCR (non-conformance report) do you know what that means and can you participate in the conversation? If not, it’s time you start doing a thorough review of your company dictionary.

2.       Know the Business

An effective HR Business partner will take time to learn all aspects of the business including financials, sales, and operations.

Being financially intelligent about the company you work for will demonstrate a desire to build understanding of the company’s performance. What are the last quarter’s earnings, do you understand the profit and loss statement, balance sheet and sales targets of the company? If this all feels like a foreign language to you, put intro to business finance on your next professional development plan. Businesses thrive on dollars and cents, and if you don’t understand where the company is financially, you cannot offer effective solutions.

Understand the company sales and marketing function. Who are your customers, what % of market share does your company have, who are your main competitors, what are the growth targets for sales? Knowing the product or service your company offers and what makes it unique will allow you to ensure your recruitment, retention, and even culture strategy perfectly aligns with what the business offers the marketplace.

Learn the company operations. How does your company make their product or deliver their service? What challenges or bottlenecks do they face? What goals are they trying to carry out? Understanding how the company makes the good or service they are selling will allow you to offer solutions that create an impact on the business itself.

3.       Get Involved in the Culture

Understand what people “do around here.” To learn the culture better, observe and ask your people leaders: “what character traits do the top 5 employees in this specific department have that make them successful?” Answering that will help you both understand what the company values about its employees and move beyond a paper record of the company mission and vision statement. When you understand the keys to your employees’ success, you will be able to craft HR Programs that are effective and valuable to both the company and the employees.

4.       Execute

You can spend all the time in the world gathering information, researching, observing and generating ideas, but if you aren’t’ executing on those ideas and actually solving the problems of the business, you won’t be taken seriously as a business partner. Use your knowledge of the company to generate genuine business solutions that meet the needs of the organization and resonates with employees.

Following these steps can help you demonstrate the value you bring to the business. During this process, these additional two tips may be helpful in solidifying your relationships with your business partners.

1.       Do what you say you will do

Don’t over promise and under deliver, and don’t leave people hanging. Engineer out forgetfulness whenever you can. Use automated reminders, schedule recurring meetings, take notes, carry a pen and paper, leverage your calendar, do whatever you need to do in order to track your tasks, but make sure you follow up with people. Nothing kills credibility with your coworkers faster than them never hearing back from you. It ruins trust and tears down relationships.

2.       Focus on the “Can”

Due to the nature of our roles, HR can be seen as a department of naysayers. Often referred to as the “fun police”, HR can be left out of important conversations around the decision table because others think HR will shoot down the idea. To combat this assumption, try to provide your partners with showing them what they can do, offer multiple options, highlight risk and reward in each option, and then let them decide the best course of action. Starting with “you can’t do that” will get you a one-way ticket to being left out in a silo.

HR professionals cannot just demand a seat at the table because we want it, we must earn it. We can do that through proving we are a credible partner, capable of understanding the company’s product, operations, and culture. This process takes time and effort every day, but once it is accomplished, you will be contributing to solving genuine business problems, and truly owning your seat at the table.  

Sources

Collins, Allan. Unwritten HR Rules, 21 Secrets for Attaining Awesome Career Success in Human Resources. Success In HR Publishing, 2011

Collins, Allan. The New HR Leader’s First 100 Days.  Success in HR Publishing, 2017

Paton, Mike. “Accountability, To Be or Not to Be”. EOS Worldwide, https://www.eosworldwide.com/blog/95940-eos-accountability-be


The views and opinions expressed in this blog post belong solely to the original author(s) and do not necessarily represent the views and opinions of CPHR Alberta.


The views and opinions expressed in this blog post belong solely to the original author(s) and do not necessarily represent the views and opinions of CPHR Alberta.



By Jessica Jaithoo March 4, 2026
Author: Taia Northrup, 2026 Social Media Committee Member International Women’s Day is a time to celebrate the achievements of women, recognize the barriers that still exist, and renew our commitment to advancing equity in the workplace and beyond. Across industries, women continue to shape organizations, strengthen communities, and lead innovation. In the HR profession especially, women play a vital role in designing inclusive workplaces, fostering culture, and driving meaningful change. Today, we celebrate those contributions — and acknowledge the responsibility we share in continuing to build equitable environments where everyone can thrive.  Creating Workplaces Where Women Thrive Celebrating women’s achievements also means creating environments where future leaders can grow. Equity is not about identical treatment; it is about ensuring access to opportunity. It is about removing systemic barriers and fostering workplaces where individuals are supported in reaching their full potential. Organizations can take meaningful steps by: Actively monitoring representation across levels of leadership Conducting regular pay equity reviews Encouraging inclusive leadership training Amplifying diverse voices in decision-making spaces Recognizing and valuing different leadership styles Moving Forward Together At CPHR AB, we recognize the important role HR professionals play in advancing equity across Alberta’s workplaces. By embedding fairness into our policies, embracing inclusive leadership, and thoughtfully integrating technology with people-first values, we can continue to shape a future of work that is both innovative and inclusive. Progress happens when intention meets action. This International Women’s Day, we celebrate the resilience, leadership, and achievements of women across our profession and our communities. We also reaffirm our commitment to building workplaces where every individual — regardless of gender — has the opportunity to contribute, lead, and succeed.
By Jessica Jaithoo February 19, 2026
We’re excited to congratulate the CPHR Alberta 2025’s scholarship recipients! Each year, these awards help us recognize emerging HR talent and support students who are taking meaningful steps toward their future in the profession. CPHR Alberta scholarships play an important role in easing financial barriers, celebrating academic achievement, and connecting students with the professional community that will support them as they work toward earning the CPHR designation. Below, meet this year’s outstanding recipients. CPHR Alberta’s Eldon Emerson Scholarship: Undergraduate Award Created in 2021, the Eldon Emerson Scholarship honours Eldon’s exceptional leadership, contribution, and passion for the HR profession. Eldon received the Fellowship Award in 2013—one of the highest honours in our community, recognizing exemplary service and impact. 2025 Eldon Emerson Award Winner Chine Rajafa CPHR Alberta’s Diploma Scholarship: Undergraduate Award Launched in 2023, the Diploma Scholarship supports student members enrolled in a 2‑year HR diploma program. Recipients show strong academic performance, community involvement, and a clear commitment to the HR profession and the CPHR designation pathway. 2025 Diploma Scholarship Award Winner Mehar Kaur Follow Their Journey We encourage you to connect with Chinenye and Mehar on LinkedIn and support them as they begin their HR careers. A simple follow, message, or connection can go a long way for emerging professionals. Watch for 2026 Scholarship Dates The next intake period for CPHR Alberta’s Scholarship Program opens Fall 2026. Follow us on LinkedIn and Instagram for updates. Become a Student Member Whether you're studying in an accredited HR program or building your skills through part‑time, continuing education, or bridging programs, CPHR Alberta has a student membership option designed to support your path into the profession. Joining as a student member gives you access to resources, events, and a community that can help you take your next step with confidence. Learn more and join
By Jessica Jaithoo January 28, 2026
Plan your 2026 professional development in advance and discover what CPHR Alberta has planned for you! Below is a brief overview of the programming coming your way in the months ahead. For full details, visit our new PD Calendar , and check your Member Portal regularly for updates. Signature Events Member Recognition Gala – April 30, 2026 | The Westin Airport Hotel, Calgary We invite you to an evening of celebration, connection, and inspiration. The Member Recognition Gala is a formal event honouring the individuals, teams, and projects shaping the future of HR across Alberta, the Northwest Territories, and Nunavut. Inspired by the Aurora Borealis, this redesigned experience replaces traditional awards with Spotlights—a meaningful way to recognize excellence in action. Tickets will go on sale soon. CPHR Alberta 2026 Conference: Future-Ready HR – June 2–3, 2026 | BMO Centre, Calgary Our 2026 Conference prepares human resources (HR) professionals to master the fundamentals, embrace innovation, and build executive-level influence—creating agile organizations ready for economic and workforce change. A future-ready HR community. Registration will be opening soon. Chapter Community Events | Throughout 2026 We’ll be visiting all chapters across the year with popular community events in your region. Stay tuned for event announcements and details. Stampede Breakfast | July | Calgary, AB A member favourite breakfast event is returning! Join us to mingle, connect, and enjoy the energy of Stampede. More information will be shared soon. Certificates Workplace Investigations Training | February 17–19 and March 17–19 Presented in partnership with Veritas Solutions. The Workplace Investigations Certificate is a three‑day program focusing on three core training topics. Participants may register for the full program or select stand‑alone courses. A certificate is awarded upon completion, and no prerequisites are required. Webinars Networking at Noon Join us for one hour each month to explore current and emerging HR topics. With a new focus every session, you'll leave with thought‑provoking questions and earn 1 CPD hour. On February 12, join us for HR Trends & Priorities for 2026. International Women’s Day National Event Join us on March 4 from 10:00–11:30 a.m. for a special fireside chat with Layne the Auctionista and Sheena Russell, founder of Made with Local . This national celebration of International Women’s Day explores the theme “Give to Gain,” highlighting how generosity and purpose‑driven leadership can shape meaningful careers. You’ll hear real stories, bold insights, and practical inspiration you can take back to your HR practice. Details ®gistration: https://cphrns.ca/events/EventDetails.aspx?id=2018615&group= Virtual Sessions for Students Students can expect two sessions each month: one dedicated to building skills one offering practical advice from HR professionals in the field These sessions are complimentary for Student Members. Are you interested in becoming a member? Students receive complimentary membership. Learn more: www.cphrab.ca/student-programs Other Events DisruptHR YYC 13.0 will take place in October. More details will be shared in late summer. Plan Your Year With Us Explore the full list of programs and events on our 2026 PD Calendar.
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