Your Ultimate Pre-Conference Checklist for the CPHR Alberta 2025 Conference!

The countdown to the CPHR Alberta 2025 Conference has officially begun!

This year, we're focusing on bringing the people element back to HR with the theme, Human-Centric HR, and we can't wait to welcome you. Whether this is your first time joining us or you're a seasoned attendee, getting prepared is key to maximizing your experience. We've put together an ultimate pre-conference checklist to help you show up confident, connected, and ready to learn. 


Preparing Your Personal Brand 

First impressions matter, even in a professional setting. Take a moment to update your digital identity. This means ensuring your LinkedIn and other professional profiles are current and reflect your latest career highlights. You'll be meeting and connecting with many new people, and you'll want to make it easy for them to learn more about you. Also, practice your "About Me" pitch. Plan out your 30-second elevator pitch so you can confidently introduce yourself when you meet someone new. 


Set Clear Goals You Want To Accomplish 

To make the most of your conference experience, it’s essential to set clear goals. Identify the who, what, when, where, how, and why of your attendance. What do you hope to learn? Who do you want to meet? Which sessions align best with your learning goals and interests? Thinking about how you’ll keep conversations and connections going after the event is also a great way to ensure lasting value. 


Pack Smart 

Don't underestimate the power of packing efficiently. The basics include business casual attire, business cards, chargers, notebooks, tablets, and water bottles. Don't forget comfortable shoes – you'll be on your feet a lot! If you're attending as a booth representative, remember to bring your swag. Equally important is practicing well-being. Human-centered well-being starts with taking care of yourself. Consider if you'll need quiet recharge moments during a fun-filled day or if you require built-in time for mindful breaks. 


Review the Agenda & Plan Ahead 

The conference agenda is packed with incredible content. Take the time to seek and prioritize your 'must-attend' sessions based on themes that most align with your personal and professional values. Plan intentional networking opportunities and prepare thoughtful questions to ask vendors. Lastly, get ready to engage in online conversations using event hashtags and social media to extend your reach. 


Keep the Connections Going 

Your conference experience doesn't end when the sessions do. Develop a post-conference strategy to maximize your new connections and learnings. This could involve suggesting collaborations, inviting someone for a post-conference coffee chat, or simply reflecting on key takeaways you'll champion back in your personal and professional life. 


If You're Traveling to Edmonton, Support Local! 


For those traveling from outside Edmonton, we encourage you to explore the local culinary scene and support our amazing businesses. Here are a few recommendations: 

  • Baijiu – 10359 104 Street: Asian-inspired small plates and creative cocktails in a laid-back, lively atmosphere. 
  • Sabor – 10220 103 Street: Authentic Spanish and Portuguese cuisine — perfect for a memorable meal. 
  • Buco Pizzeria + Vino – 10423 101 Street: Craving Neapolitan pizza and wine? This cozy bar delivers. 
  • White Rabbit Ice Cream – 10546 110 Street NW: Looking for a sweet treat? Stop by for delicious handcrafted ice cream. 

 

We're so excited to see you at the CPHR Alberta 2025 Conference! Mark your calendars for September 23 & 24, 2025, at the JW Marriott Edmonton ICE District.


By following this checklist, you'll be well on your way to a productive and engaging experience. 

Registration is now open! View the full schedule, speaker bios, and sponsors on our registration site here.



Amanda Tam is the Employer Relationship Manager for the University of Alberta's Engineering Co-op Program, where she has spent over four years connecting students with industry to support successful work-integrated learning experiences. She is passionate about student programming, career development, and recruitment, and brings a strong background in relationship-building and cooperative education. Amanda holds a Bachelor of Commerce in Cooperative Education from the University of Alberta and is a Chartered Professional in Human Resources (CPHR). She also volunteers with APEGA’s Mentoring Café, serves on the Social Media Committee, and is a Peer-to-Peer Mentor at CPHR Alberta. 


The views and opinions expressed in this blog post belong solely to the original author(s) and do not necessarily represent the views and opinions of CPHR Alberta.



By Marina Perkovic July 15, 2025
Over the past month, I spoke with three professionals who had recently been laid off. April , a former schoolmate, has over 20 years of experience and has held management roles at several organizations. Most recently, she led a team at a large oil and gas company, where she was instrumental in building out a new service area. Despite her accomplishments, a combination of economic challenges and a lack of connection with her new boss led to her dismissal. Having been involved in layoffs before, she understood the process, but when she called me, she admitted it was much harder to be on the receiving end. She felt overwhelmed by a mix of emotions: denial, anger, betrayal, and a deep sense of failure. Carol , once a mentee of mine, built a strong foundation in the finance sector, and her persistence earned her a team lead role at a competitive mid-sized firm. Therefore, her call caught me off guard; she was trying to make sense of being included in a round of layoffs that affected 12 others. Having just been promoted, she struggled to understand why she had been chosen. She reached out for support as she navigated both the practical and emotional aftermath. Joe had been a student in one of my classes. With a master’s degree and excellent communication skills, he established a respected career in the regional non-profit sector. We maintained contact and often crossed paths through work. Joe was frequently involved in launching new initiatives and was recognized by both his boss and the board for his contributions. However, when the sector faced financial strain, he and his manager were among the 15% let go. He contacted me a month after the layoff; he had taken time to process everything and was now reflecting on what direction to take next. These stories are not uncommon. In fact, with ongoing economic uncertainty, many professionals, regardless of their experience or performance, are facing unexpected career changes. While layoffs are always challenging, the way they are handled can significantly impact both the individuals affected and the organization. This highlights a critical challenge for organizations: how can companies manage necessary workforce changes with both strategic foresight and genuine care? In addition to engaging the Human Resources department early in the planning and execution process, many businesses are increasingly recognizing the value of utilizing third-party outplacement services. Outplacement services are employer-sponsored programs designed to support both the business and departing employees during layoffs or organizational restructuring. Typically included as part of a severance package, these services offer more than just logistical support; they help individuals navigate a difficult transition with confidence. Outplacement services can be customized based on the needs and budget of the employer. Offerings often include planning for workforce reductions in collaboration with the business, delivering termination messages, and providing one-on-one career transition coaching and emotional support to affected staff. More importantly, these services help affected employees regain focus by offering practical job search guidance, resume coaching, and career direction tailored to their experience and industry. For employers, outplacement services can deliver a clear return on investment. Companies that provide structured transition support often experience fewer legal disputes and benefit from a stronger employer brand, which can positively influence talent attraction and retention. Showing care during a difficult time speaks volumes to internal teams, affected employees, clients, and the broader market. Having worked closely with businesses and professionals throughout this process, I’ve witnessed the significant difference that experienced, neutral third-party support can make. In fact, a 2023 CBIZ report, referencing Bureau of Labor Statistics data, noted that individuals who received outplacement assistance secured new roles 40% faster than those who did not receive support (CBIZ, 2023). Just imagine if April had access to a coach experienced in private sector transitions, or if Carol had received immediate help with processing her layoff and planning her next steps; the positive impact would have been immediate. In today’s environment, outplacement isn’t merely a nice option; it is a strategic necessity. How will your organization ensure a respectful and supportive transition for its workforce? When selecting an outplacement partner, consider factors such as industry experience, the ability to customize services, the quality of career coaches, and the integration of digital tools for job seekers. Not all providers offer the same level of support or results, so thorough vetting is essential. 
By Marina Perkovic July 9, 2025
As the governing voice of CPHR Alberta, the Board of Directors meet quarterly to provide oversight and guidance in several key areas. The Board, alongside CPHR Alberta operations, continues to deliver on the association's strategic priorities developed in the 2020 strategic plan. To ensure transparency between our Board of Directors, members and key stakeholders, we share post-meeting messages to inform the steps taken towards advancing our profession and ensuring a financially stable association. The Board of Directors met on June 24, 2025, and the Board’s key messages are as follows: Financial Update CPHR Alberta remains in a stable financial position with a forecasted break-even year-end as per the approved Budget. The Board reappointed Cascade Chartered Professional Accountants LLP as auditor for 2025–2027. Strategic Planning The Board held a focused one-day Strategic Refocus Workshop to explore how CPHR Alberta delivers value to its members. This work will guide the development of an updated three-year strategic plan, aligned with the evolving needs of the profession. Self-Regulation The Professional Governance Act received Royal Assent in May 2025 and Royal Proclamation expected for Spring 2026. CPHR Alberta anticipates review of its self-regulation application in Spring 2027. Ongoing work focuses on legislative alignment, internal readiness, and member communications. CPHR Alberta Conference Join us at the CPHR Alberta 2025 Conference, Human-Centric HR on September 23–24 in Edmonton. Be sure to stop by the CPHR Alberta booth to meet and connect with your Board of Directors. The next Board meeting will take place on September 22, 2025, after which we will share our key messages. If you have any questions regarding these key messages or the Board of Directors, please contact chair@cphrab.ca . We welcome your feedback!
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